Having Trouble Using your GA4 Data?
We get it. The new GA4 system and data are challenging to wrap your head around. In this course, we'll walk you through:
- Important settings to update today
- Side by side comparison of major shifts between GA3 and GA4
- Follow along examples of how to use your GA4 data to answer important questions to achieve your website goals
- Plus: Free downloads, a Looker Studio report comparison template, and a checklist for setup
Here's where we start...
Introduction & Resources
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GA4 Setup Details to Understand
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Getting to the data you want in GA4
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Who, How, What, Why in GA4
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Final Thoughts & Such
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Jessica Poulin
The GA4 Coach You Need
With more than a decade of experience in Google Analytics products, a consulting business that exclusively leverages Google Analytics, years of Google Analytics Certification and nearly 150 accounts under management, Jessica knows analytics. As the owner and senior consultant at Column and Row LLC, she is an expert is leveraging analytics to optimize mission driven websites. She provides both tactics and insights on how to get to the data you need and make your site better.
She will push you to think, ask questions, test and discover your own data and optimization opportunities.